Last year was a big year for us. We launched a major update to the Review Canvas, along with many other feature updates. We have an exciting 2023 pipeline as well, with several releases coming up in Q1 and many other big features in our roadmap.
As we continue to make these updates and release new features, we thought the timing was right to update the way we present ReviewStudio online. We wanted to update our logo, website, blog, and the overall look and feel to better reflect our aspirations.
The Idea
The major update to the Review Canvas, done in March of 2022, was the beginning of a rebrand. The Canvas is where the reviewing and approving happens, so we started by updating the user experience there. It was updated to be faster and easier to navigate, facilitating the feedback and approval process – whether you are a creative, an account manager, the client, or a decision-maker.
We wanted to extend these ideas of being faster and more intuitive, providing an overall better user experience across our entire brand. We also wanted our online presence to better represent the ReviewStudio identity as bold, vibrant, and creative.
We felt it was important to reflect the range of our creative client base, which includes creatives in photography, advertising, design, video studios, and so many more.
The Logo
At the core of the project, we started with our logo.
Our logo has always been a riff on framing. We wanted to build on that, adding in the idea of the workflow.
We introduced this by playing with the logo, using fragments of it to represent paths and a flow throughout our branding content.
The Website
Our previous website was built to have a very clean and minimal look. Our new website adds more color, boldness, and texture. It’s also faster and easier to navigate.
If you are looking for information, collateral, support links, and other general information, we’ve also added a few key pieces of content to support your needs.
Industry Solutions
While ReviewStudio is built to be a platform with a very broad range of use cases, different industries use our platform for unique workflows. We’ve gone into a bit more depth on how we cater to specific industries, including photography, advertising, marketing, manufacturing and CPG, video, graphic design, and arch viz.
How It Works
We distilled the basics of how ReviewStudio works into 6 simple steps. This is a great primer for new users on your team looking to get started.
Whitepaper
If you are looking to explore the value of online proofing, whether for yourself or to introduce it to a decision maker, our whitepaper – Online Proofing 101: A Better Approach to Creative Feedback – is a perfect introduction to the benefits and possibilities of a proofing solution.
General Resources
We’ve expanded the resources section, where you can also explore tutorials, set up a demo or training session, explore enterprise and SDK solutions, read about partnership opportunities, and learn more about what drives us.
The Blog
We’ve been ramping up our content publishing, regularly sharing insightful and practical ideas all about creativity, productivity, and collaboration.
Given the range of content we are producing, we’ve updated the experience for improved navigation and a better reading experience.
And More
Have a look and let us know what you think. A special thanks to everyone on the team here at ReviewStudio for their support and eyes, Daniel Arsenault for the design ideas, and numerous others for their input on wireframes, copy, and testing. A special thanks to the team at Third Wunder for their great work in making the site a reality.